sdotdev
sdotdev

Back

tracerHQ

tracerHQ

Connect SEO, Web and Payment analytics to amplify the traffic that actually converts

30+ clients

B2B

AI

Micro SaaS

Overview

TracerHQ is a comprehensive analytics platform that unifies SEO, web, and payment analytics to help businesses understand and optimize their traffic conversion.

The Challenge

Businesses were struggling to connect disparate analytics sources (SEO tools, website analytics, payment processors) to understand their complete customer journey and identify conversion bottlenecks.

The Solution

Built an integrated platform that pulls data from multiple sources, normalizes it, and provides AI-powered insights to identify optimization opportunities and increase conversion rates.

Technologies Used

Next.js
React
Node.js
PostgreSQL
TypeScript
AI/ML
REST APIs
Google Analytics API

Key Features

  • Multi-source data integration (SEO, GA, Payment processors)

  • Real-time analytics dashboard with custom metrics

  • AI-powered conversion optimization recommendations

  • Automated reporting and alerts

  • Custom integrations for enterprise clients

  • Role-based access control

Results & Impact

  • Serves 30+ B2B clients across multiple industries

  • Average 40% improvement in conversion tracking accuracy

  • Reduced time to identify optimization opportunities from days to minutes

  • Enterprise clients generating 5-figure ARR

  • Successfully scaled from MVP to production with 99.9% uptime